Episode 38 is available in our episode archive.
What’s up 2017! Happy new year to you! On episode 38 of the Paid Search Podcast Chris and Jason introduce you to quality score! The guys talk about what quality score is, why Google created it, why it is so important, how to find it, and what factors make up a keyword’s quality score. Quality scores are a very important and complex part of Google AdWords, and on next week’s episode the guys will go beyond the quality score introduction and talk about strategies they use to improve quality scores, and how quality scores affect their management strategies.
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- PSP 039: Deep Dive Into Google AdWords Quality Score
- PSP 025: Basic To Advanced AdWords Location Targeting & Real Life Examples
- PSP 020: Should You Outsource Your AdWords Management or Do It In-House?
- A Discussion About Quality Score, Broad Match Modified, Campaign Groups, And Exact Match Negative Keywords (Episode 185)
- PSP 051: What You Need To Know About AdWords Reporting